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Greg Lauren was upcycling since the start of his fashion label, even before we called it that. Lauren recontextualizes and subverts menswear archetypes, cutting Kimonos out of vintage army blankets or tearing apart and reconstructing vintage rowing blazers. Sometimes the scraps are sewn into patchwork designs on trousers or jackets, or Lauren’s team will arrange them side by side, like puzzle pieces, to create actual bolts of yardage, which they call Scrapwork.